Dear Colleagues and Friends,
Here is the latest edition of Webcoach News. As always, I hope that you will
find the contents interesting and of real value. Let me know, at any time, if there is anything in particular that should be included:
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Here's wishing you everything you would wish for yourself
All owners of sites built using Site Build It (SBI It!) receive quality information and guidance regularly to ensure we
stay informed and continue to be successful. This allows us to focus totally on running our business.
The following article is based on a recent posting and applies to ALL site owners. It is another great example showing
us the true value of unique fresh content and why, as always we should keep things in perspective. Enjoy!
What To Do If You're Dropped By the Search Engines
Being dropped from Google, Yahoo! or MSN can be a real
traumatic experience, especially if a large portion of
your traffic is coming from that Search Engine. This has happened to me and the first
thing to remember is that this happens to almost everybody so...
Take a deep breath and don't panic.
The Search Engines have been changing their algorithms and have been
dropping Web sites from their results since the Internet began. It's no different now.
Each time the music stops and the "dance" is over, any quality site will always return
to the results pages. When an engine adjusts its ranking
algorithms, a small percentage of sites see an improved
ranking, another small percentage drop (or even get
dropped!), and the majority remain about the same
.
The key is to keep a balanced perspective
Because no algorithm is perfect, all sites can be adversely affected in the short term. However, it is true to say that
overall, in the long run, SBI! sites do better and better because in reality, the search engines really are getting
"smarter".Well constructed websites with fresh unique content and highly relevant incoming links will always
score higher.
So...
Stay the course. Always remember that the search engines WANT
quality, relevant sites. If they drop good sites, their
results ultimately suffer. Just keep building great content
Stay positive. Understand that a well-built site that
OVER delivers solid content will re-find its own level at the
engines and keep on growing. The reason is inescapable...
The Search Engines depend on YOU (i.e., great CONTENT sites)
to provide the editorial search results that attract
searchers. If they don't do that well, their business will
suffer because their search quality will fall behind others.
When that happens, searchers will go to other engines. And
THAT means less advertising income.
Remember, too, that your site's ranking momentum does not
build in a straight line. There will be fluctuations and
setbacks along the way. These are normal occurrences.
We all get them, so expect them.
So, what do you do?
Maintain a balanced, steady, positive attitude.
Create more quality content. Keep creating more
content pages. When the SE algorithm sorts itself out and
re-spiders your site, there will be even more pages there to
index and display on the results pages.
The more great content, the bigger your presence. The more
you OVER deliver, the better humans respond. The engines
notice continued site growth, more inbound links and other
off-page criteria, etc.
Keep creating more great content!
Carefully examine your existing pages to rule out
possible violations of the SE's quality guidelines. If you are at all unsure of these guidelines, check them out at the
search engines.
"As SBI site owners we are fortunate because we are notified as soon as the rules change, and we have a superb forum
where we can help and get help to resolve this problem or any other site related problem. And, of course, pick up new tips
or strategies at the same time"
Find more in-pointing links. Google bases part of its ranking scores on the number of
links directed at your site from related quality sites.
If you were ranking well before an algorithm change,
securing more links in (along with the addition of quality
content) may be what tips the scales in your favor.
So, to summarize...
Any search engine may temporarily drop your listings, and it could
be for a million reasons, most of them innocent accidents,
as the new algorithm sorts its database.
Breathe deeply. Patiently create more content. Get more
in-pointing links. Keep growing your site. The good
engines will pick you back up and deliver more traffic
again. They have to do so if they want to stay competitive.
Focus on building, building your website and your business. Do this and you will
achieve the best results.
Prove to Yourself that YOU can build a REAL and SUCCESSFUL business
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Don't forget, you have access to an updated and excellent range of training manuals to help you start or improve
your online presence. If you have started your unique home business on the 'net, you'll certainly find these
straight forward, no nonsense guides of great value...
Your Free Training Manuals
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More Of The People Who
OVER-DELIVER
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Dr. Ken Evoy certainly rates highly as one of the top guiding influences on Internet Marketing.
There's not enough space to describe the awesome power and value of SBI.
However, to see for yourself, take full advantage of the following tremendous opportunities NOW!
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The 6th Pillar Program is all about DOING.
It sets out 8 Action Steps to follow, one per week. Each one focuses upon one simple, do-able, fast, effective and sales-building strategy.
It's really just a matter of doing the right things... and not wasting time on strategies that do not work.
Which brings us to "the secret" to success...
Just get started...
Do one thing. Do it right.
And then, and only then, do another.
YOUR 8 Action Steps
To Follow NOW
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If You Only Look At
One Program This Year..."
The 5 Pillar Program...
i) allows serious, full-time people to make a great living; and allows part-timers to build a solid second income.
ii) empowers the talented and ambitious to truly excel -- sharp, provocative ideas and tools help you to be your best!
iii) pays you what you deserve, according to your ongoing efforts and talents. We seek and heavily reward active, long-term, partner-in-sales relationships, not short-term, one-way deals.
Bottom line? You are our valued partner-in-sales. We only build our business if you build YOURS.
Start To Make YOUR
Great Living HERE
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